Coaching to win

“I wanted to confirm the feasibility of my plan for body-building equipment. My experience in high-level sport had prompted me to imagine simpler and more ergonomic devices. SIMP’s expertise helped me to resolve technical problems, associated in particular with rigid belts, so that we could move on to prototype development stage and consider implementation. Without the help of the SIMP team, I would certainly not have seen my plan come to fruition … or in any case, not as quickly!”